Tesla China reported wholesale sales of 78,856 vehicles in November 2024, according to data from the China Passenger Car Association (CPCA). This figure represents a notable 15.49% increase from October’s 68,280 vehicles, though slightly down 4.34% compared to November 2023.
The sales breakdown reveals a strong domestic focus, with approximately 73,000 vehicles sold within the Chinese market. This shift highlights Tesla’s strategic emphasis on the local market during the month.
In November, Tesla China sold approximately 73,000 of its 78,856 vehicles within the domestic market:
Year-to-date performance shows mixed results. From January to November, Tesla China has sold 822,894 vehicles wholesale, a 3.6% decrease from the same period last year. However, domestic sales paint a more positive picture, with a 7.1% year-over-year increase.
The company’s lineup continues to be dominated by the Model 3 sedan and Model Y crossover. Industry speculation suggests an upcoming “Juniper” update for the Model Y, with recent sightings of covered test vehicles hinting at potential improvements.
CEO Elon Musk remains optimistic about Tesla’s global delivery targets for 2024. To meet this goal, the company needs to deliver a record 515,000 vehicles in the fourth quarter. China’s performance will be crucial in determining whether Tesla can achieve this ambitious target.
The export figures for November are still pending, with the CPCA yet to release detailed information about Tesla’s international sales from the month.
As the electric vehicle market continues to evolve, Tesla’s performance in China remains a key indicator of the company’s global strategy and market positioning.