California Gov. Gavin Newsom signed SB 168 to give first-time electric vehicle buyers an instant discount at the dealership. The program provides $3,500 off a new EV and $1,750 off a used one right at the point of sale. And it replaces tax credits that buyers had to claim months later. The state budget sets aside $135.5 million for the 2026-2027 cycle, which automakers must match to reach a total of $270 million in funding. Analysts say this is the centerpiece of a larger $600 million clean air transportation agenda.
How much can the car cost? A new EV must have an MSRP under $50,000, and a used EV cannot exceed $25,000 to qualify. But there are no income limits to worry about. Any resident buying their first light-duty zero-emission vehicle under 8,500 pounds can apply. Buyers just need to sign a form stating they have never owned an electric vehicle before. Then the dealer takes the money right off the final price.
The headquarters exception for Rivian and Lucid
Instead, the legislation includes a major exception for some local companies. If a carmaker is based in California on Jan. 1, 2026 and only sells electric models, the price caps do not apply at all. This gives brands like Rivian and Lucid a distinct advantage. Customers can buy their more expensive models and still get the full rebate. State officials want to support local manufacturing and reward companies that stay in the state.
How this impacts Tesla shoppers
Tesla misses out on that special rule. The company moved its corporate headquarters to Texas in 2021, and that leaves it subject to the standard restrictions. As a result, the $50,000 cap applies to all new Tesla vehicles. Shoppers looking at the lower-priced Model 3 and Model Y trims can still get the $3,500 discount. Tesla just has to agree to the matching funds contract to let its customers participate.
The program rolls out later this summer. Right now, the California Air Resources Board is finishing the paperwork with dealers and car brands to get everything ready. The state enacted this initiative to help replace the expired federal tax credits. Now buyers can see the savings immediately on the sticker price, making the purchase process much faster.